Thai Honda and SCGP Advance
the “Old For New” Project
Thai Honda, the manufacturer and distributor of Honda motorcycles and power products in Thailand, continues to drive its environmental initiatives forward. In collaboration with SCG Packaging Public Company Limited (SCGP) through the “Old For New” project, the company channels used paper from its operations back into the recycling process to create new products. This initiative aligns with Circular Economy principles and Honda’s global environmental vision, “Triple Action to ZERO.”
Most recently, Thai Honda and SCGP held a handover ceremony for recycled “IDEA GREEN” paper products at Thai Honda’s headquarters. This event reflects the practical application of efficient resource utilization within the organization, effectively circulating resources back into the company’s operations. IDEA GREEN paper is manufactured using EcoFiber, which reduces the consumption of virgin pulp by over 50%. Since the project’s inception in the second quarter of 2026, the collection and recycling of Thai Honda’s used paper have resulted in a reduction of 404,297 kgCO2eq in greenhouse gas emissions. By transforming used materials into new products, the initiative maximizes resource value and tangibly drives the Circular Economy.
This collaboration underscores Thai Honda’s commitment to advancing “Resource Circulation”—one of the three key pillars of the “Triple Action to ZERO” strategy, alongside Carbon Neutrality and Clean Energy. It also encourages employee participation in proper resource sorting and management, fostering business operations that consistently prioritize environmental responsibility.
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