Mr. Simon Longhurst, Co-CEO of Wellbe, revealed, "Happitat perfectly embodies Wellbe's vision. The space is not confined to a building, but extends into the surrounding nature, blending the harmony of the city and the tranquility of the forest. This makes it the perfect location for Wellbe's wellness concept, which naturally connects indoor and outdoor movement. It's a space that unites body, mind, and nature, inspiring people of all ages to move, breathe, and live in balance."

The signing of this Memorandum of Understanding (MOU) marks a significant step in Wellbe's official entry into Asia. This collaboration strengthens both brands by combining Wellbe's holistic health expertise with Happitat's happiness ecosystem, promoting a shared vision of creating happiness and well-being every day for all ages.

Wellbe focuses on connecting people of all generations, aiming to 'live well together' through research-based and systematically compiled programs, architecture that promotes health and well-being, and a philosophy of balance, all while integrating fitness. By transforming physical, nutritional, mental, and social vitality into a seamless experience, Wellbe aims to elevate wellness beyond traditional exercise. It emphasizes movement, agility, longevity, and the power of social relationships. This creates a living ecosystem where health, relationships, and meaning converge. Wellbe is a new model of community. For holistic health, it embraces all ages through shared experiences, understanding, and daily routines that promote health.

Wellbe's concept, "Wellness for all ages," is a groundbreaking concept. All programs and activities are meticulously designed to promote health across generations. Everyone in the family can participate in activities together, and grandparents can join exercise programs with their grandchildren. Courses are designed for all ages, from movement-focused programs to nutrition-focused programs. Every space, from the cafe, clinic, studio, and garden, is designed to encourage people to slow down and live mindfully. Feel truly connected to yourself and the people around you.

Mr. Wisit Udomkitchote, Managing Director of Happitat, said, “Bangkok's beauty and fitness industries are largely concentrated in the city center, leaving the Bang Na area with significant unmet demand. This presents a significant opportunity for offering truly fulfilling wellness experiences. Bang Na's diverse demographic, with international schools, universities, offices, hospitals, and family-friendly communities, makes it a multi-generational attraction. Happitat and Wellbe recognize this potential and have partnered to complement each other's strengths and deliver meaningful experiences for people of all ages.” Wellbe's first branch in Thailand will be located on the 6th and 7th floors of the Bloominas building within the Happitat project, occupying over 3,400 square meters and scheduled to open in April 2026.

Go To Lead