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Insurance Race Wealth Market

FWD Life Insurance has introduced new products through its agent channels, "FWD Heritage Plus 99/6 and 99/12," targeting high net worth (HNW) customers seeking a legacy plan for their loved ones. This product offers life coverage up to age 99, flexible options for advance benefits in the event of a critical illness or terminal illness, and premium preventative healthcare privileges through the FWD MyWell service.

Mr. David Korunic, Country Chief Executive Officer for Thailand and Cambodia, FWD Life Insurance Public Company Limited (FWD Life Insurance), revealed that life planning and wealth management are crucial for our customers, especially those in the high net worth segment. Passing on assets to loved ones is an important tool they seek to increase their wealth and create financial security for the future. Furthermore, customers are seeking an easily manageable legacy with guaranteed coverage for their heirs. Furthermore, we understand customers' concerns about unexpected expenses, which is an integral part of future financial planning. Therefore, we are committed to a customer-centric approach. (Customer-led) We have therefore developed the "FWD Heritage Plus 99/6 and 99/12" insurance plans as a financial tool that meets the needs of both risk protection and effective inheritance planning. They offer high life insurance coverage from the first day of the policy, along with the option to receive benefits before the contract expires in the event of a terminal illness. This allows customers to flexibly use the benefits to maintain their health, plan their assets, or fulfill their life goals, enabling them to live life to the fullest without worry.

The FWD Heritage Plus 99/6 and 99/12 insurance plans stand out with key features specifically designed to meet the needs of HNW customers: comprehensive life insurance coverage of up to 100% of the sum insured from the first day of the policy until age 99, or a lump sum payment upon maturity.

Additional coverage for accidental death is provided, increasing to 100% of the sum insured for general accidents and up to 200% of the sum insured for public accidents.

The option to receive benefits before the contract expires in the event of a terminal illness, for use in maintaining health or managing assets according to goals.

Financial flexibility for long-term planning Choose from a 6- or 12-year premium payment term for long-term flexibility. Reduced premium rates are offered for customers in exceptional health who pass a health screening as required. Additional benefits for superior coverage include a 5% premium discount for sum insured of 20 million baht or more.

Premium Health Privileges The FWD MyWell: The Ultimate Health Solutions program offers premium health benefits to FWD Heritage Plus 99/6 and 99/12 policyholders. Membership is divided into six levels, with annual premiums starting at 250,000 baht. Preventative health services designed for holistic healthcare include annual health checkups, chauffeur-driven transportation to and from hospitals, and salivary DNA testing, providing in-depth insights into genetics that influence health and individual characteristics for preventative health planning and reducing the risk of genetic diseases. This includes nutrition planning, proper exercise, annual vaccinations for criticalillnesses, acupuncture, cupping, and many other wellness activities.

Special discounts from leading health partner retailers. With special discounts for policyholders, the "FWD Heritage Plus 99/6 and 99/12" insurance plans are an option for those seeking comprehensive financial planning, both as a tool for managing their wealth and passing on security to their loved ones. Based on the concept of "More than wealth, a legacy of lasting value," the plan is ideal for those with foresight and seeking a systematic wealth transfer management strategy, including assets, healthcare coverage for policyholders, and financial security for a secure future for future generations.

Furthermore, the UBS Global Wealth Report 2024[1] found that the wealth market in Thailand is expected to continue growing, with an expected 24% increase by 2028. This reflects the demand for financial products that effectively manage wealth. FWD Heritage Plus 99/6 and 99/12 are specifically designed to meet this need.

For more information, please visit www.fwd.co.th. For information on the FWD MyWell project conditions, please visit https://www.fwd.co.th/th/support/fwd-mywell/ or inquire with FWD life insurance agents nationwide or contact the FWD Customer Service Center at 1351.

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