Mr. Michael Chen, CEO and co-founder of Buzzebees Co., Ltd., revealed that amidst the economic challenges of 2026, their goal is to make BUZZEBEES an indispensable revenue engine for brands. They chose to invest in an AI Engine to redefine the collaboration between brands and platforms. They are not just system providers, but partners who share responsibility for their clients' success, ensuring that every investment yields tangible results.

Ms. Natthida Sanguansin, Managing Director and co-founder of Buzzebees Co., Ltd., revealed the system's effectiveness, stating, "Since incorporating AI to strengthen our capabilities in mid-2025, we have found that it can significantly reduce operating costs by 15-30%. Beyond budget savings, the AI ??Engine plays a crucial role in increasing operational speed." In particular, campaign launches are 75% faster than manual methods, representing a 4-5 time saving. This aligns with Zigment's AI Marketing Statistics 2026 survey, which indicates that 83% of marketers agree that AI saves more than 5 hours per week on routine tasks, allowing teams to focus on strategic planning and creative work—the core of growth. Currently, over 10 leading brands have expressed interest in joining the program. With expansion covering 6 ASEAN countries, BUZZEBEES is ready to spearhead the advancement of Thai digital marketing standards to the global stage, under a strategy focused on customer success and unlimited growth through a proven Full-Funnel Ecosystem.

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