Krungthai-AXA Life Insurance KTAXA reaffirms its leadership in life and health insurance, continues the world-class campaign “Women Should Not Take Risks” for the 2nd year
Ms. Bupphawadi Owararin, Chief Marketing Officer, Krungthai-AXA Life Insurance PCL, revealed that the company reaffirms its position as a leader in life and health insurance by continuing the world-class advertising campaign “Women Should Not Take Risks” for the 2nd year, which is a long-term campaign that presents risks in various dimensions. Currently, our world is facing many risks, all of which affect us all. In 2025, the company has focused on women’s health risks for the 2nd consecutive year because women are often the group that is more affected by risks. Currently, women have to take on many roles and take care of many things, so they neglect taking care of themselves, especially their health. According to a survey by the National Cancer Institute, 41% of women have not had a health check-up in the past 12 months, and 42% of the serious diseases that Thai women face are breast cancer. In addition, the survey also found that many Thai women have never had a breast cancer screening.
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